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Virgin Atlantic Redefines its Corporate Travel Programme: What Travel Managers Need to Know

Virgin Atlantic has unveiled its reimagined “Virgin Atlantic for Business” platform — positioning itself not just as an airline, but as a strategic partner for the modern workplace. 

With this move, the UK’s only Five-Star Global Airline is setting its sights on small and mid-sized enterprises (SMEs) and corporate travel managers who demand more than just a seat on a plane — they need personalised, purpose-driven travel solutions.

Virgin Atlantic for Business offers services far beyond 'just a seat on a plane'. Photo: Virgin Atlantic

For South African companies navigating new global trade routes, post-COVID hybrid work structures and Environmental, Social and Governance (ESG) mandates, Virgin Atlantic’s revamped corporate travel programme holds significant potential.

 

A Fresh Focus on People, Performance and Purpose

Virgin Atlantic’s latest corporate travel platform reflects an understanding that business travel today is as much about experience and values as it is about logistics. This trend has put SMEs and corporate travel managers under increasing pressure to deliver cost-effective, human-centric and environmentally responsible travel programmes.

Here’s an overview of how the revamped Virgin Atlantic for Business is responding to these needs:

1 | Customised Corporate Solutions

Whether you book a handful of international trips annually or manage a larger travel programme, Virgin Atlantic now offers:

  • Tailored booking tools
  • Free preferred seating in Premium and Economy
  • Priority rebooking during disruptions
  • Fast, flexible planning with always-on support
Select preferred seating, for free, in Premium. Photo: Virgin Atlantic

2 | Sustainability Strategy Aligned with Corporate Goals

With an eye on net-zero emissions by 2050, Virgin Atlantic is flying one of the youngest, cleanest fleets in the sky. Its new A330neo reduces emissions by 11% compared to the model it replaces. This aligns well with the sustainability focus of many South African firms committed to ESG reporting and green procurement.

The A330neo — younger and more eco-friendly. Photo: Virgin Atlantic

3 | Inclusivity That Reflects Modern Corporate Values

In a global first, Virgin Atlantic revised its uniform policy to support employee self-expression and continues to campaign for LGBTQ+ rights. The airline has also pledged R60 million (£2.5 million) toward STEM education and humanitarian causes — offering socially conscious South African companies a like-minded partner in ethical travel.

The airline has adopted progressive gender-neutral uniforms. Photo: Virgin Atlantic

4 | Global Reach for African Growth

Virgin Atlantic offers access to more than 1,000 destinations through it SkyTeam alliance membership, boasting close partnerships with Delta, Air France and KLM in particular. This enables South African businesses to unlock new opportunities in North America, Europe and Asia with seamless connections and mutual loyalty benefits.

Virgin's SkyTeam membership enables passengers to connect from South Africa to more than one thousand destinations globally. Photo: Virgin Atlantic

5 | The Tech Edge: Self-Service and Live Support

From live chat support and WhatsApp integration to self-service data portals, Virgin Atlantic is providing tools that simplify travel oversight and enhance reporting — especially helpful for South African travel managers tasked with overseeing costs, sustainability metric and employee satisfaction.

Live chat support is available to all Virgin's business travellers. Photo: Pexels


A Strategic Shift Amid Evolving Workforce Demands

For South African SMEs and travel managers, the relaunch of Virgin Atlantic’s corporate travel offering is more than a branding exercise — it’s a strategic evolution. With stronger focus on human connection, sustainability, loyalty and digital integration, this is a timely response to the shifting priorities of the modern workforce.

Speak to your Sure Travel or Sure Corporate Agent to activate your company’s Virgin for Business benefits.


 

 

                                                                           

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